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Farm Events: |
Farm News: Thank A Farmer With Social MediacommentsPosted: 11.23.2010 With Wisconsin's harvest in the rear-view mirror, forward-looking farmers and their supporting groups might want to tap into an on-line tool to help Americans express their thanks - publicly. A dedicated microsite offers visitors five simple tips for showing #foodthanks, from linking off to the foodthanks.com site from their Facebook and LinkedIn pages, to adding #foodthanks avatars to their social media sites.
AgChat Foundation Vice President Mike Haley, a fifth-generation grain and cattle farmer from Ohio, says they have a simple purpose with the campaign. “This holiday, we aim to broaden and deepen our connections throughout the food chain.”
The site instructs visitors to tweet, post and blog about #foodthanks, “especially on November 24,” as final preparations are made for Thanksgiving Day. AgChat Foundation hopes the simple message has staying power throughout the holidays.
This is not the first time members of the AgChat community have flexed their collective farmer muscle to raise awareness via social media. In August 2009, the grassroots organization worked together to establish #MOO as a top-ten trending topic on Twitter for eight hours one Sunday afternoon as a way to call attention to low milk prices and struggling dairy farm families.
“We are farmers of all stripes – conventional and organic, large and small – but we are united in our effort to put food on the table,” Haley explains. “We represent less than 2 percent of the population but are eager to engage with the other 98 percent who are not directly involved in agriculture. Many more people are engaged in getting the food from our farms to plates on tables at homes and restaurants across the country, and we wanted to say thanks to them.”
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