Posted: 12.09.2011

Miniature, mobile "billboards" showcasing pork will pop up soon on the laptop computer lids of more than 10,000 Sysco foodservice sales professionals. The vinyl slammers, which promote the new 145 degree end-point cooking temperature for pork, will be affixed to Sysco sales representatives' laptop lids throughout December. The message will be visible to an estimated 300,000 Sysco customers as the representatives enter their orders into the computer. The slammer promotion involves all of Sysco's distribution centers, which are located in 48 states.

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